FRESH celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Each has witnessed the rapid transformation of our agriculture into an industrial model, and confronted the consequences: food contamination, environmental pollution, depletion of natural resources, and morbid obesity. Forging healthier, sustainable alternatives, they offer a practical vision for a future of our food and our planet.
Among several main characters, FRESH features urban farmer and activist, Will Allen, the recipient of MacArthur’s 2008 Genius Award; sustainable farmer and entrepreneur, Joel Salatin, made famous by Michael Pollan’s book, The Omnivore’s Dilemma; and supermarket owner, David Ball, challenging our Wal-Mart dominated economy.
“If Food Inc. was your wake up call, Fresh, The Movie is your call to action. Fresh’s strength is that it shows the incredible creativity of individuals who are devoting their lives to producing food differently.”
– Michael Pollan
When: Sunday, November 15 at 7 pm
Where: Washington University Danforth Campus, Brown 118
(located near Forsyth and Skinker)
Cost: free (but donations accepted)